Only a few years ago, new presidents took the reins of Melbourne and North Melbourne, seeking to rebuild their respective clubs. In the seasons since, the chosen path for each president has been very different. And the results are stark. Continue reading
Tag Archives: Media
I return to Melbourne after a year away, and all my footy friends echo the same sentiments: North are in trouble. According to them a cloud of doom and gloom, more threatening than ever before, is descending on Arden St. It’s only a matter of time.
I laugh it off with brazen confidence. I’ve seen it all before, in 1996 and 2007. I’ve read it throughout North’s history, I’ve heard all the arguments. North will survive, they always have.
But then I sense something new. Their tone is different – there’s an honest fear in their voice, in their eyes. They actually believe that North are gone.
The thought troubles me. Good football people are losing the faith. Has the AFL won the war of propaganda? Continue reading
North Melbourne Football Club have just released their 2010 membership advertisement:
North Melbourne Football Club’s media department has been pushing for positive coverage over the last 18 months, culminating in a massive pre-season campaign to coincide with the opening of the new facility. But there is one media outlet the Roos seem keen to leave out in the cold: The Age. Continue reading